BOB SHARE

Continuing addition of new handsets on ‘Blockbuster Friday’ Lava International has launched three entry level smartphones at one go – Iris 349, Iris 351 and Iris 355. All these phones comes with the belief of the company that, everyone can own a smartphone. All these phones are decently packed – 1GHz processor and Android 2.3 Gingerbread on all of them, yet price is around Rs 4,000.



Though these new smartphones have nothing to excite most people, but the pricing strategy of Lava is worth saluting to reach Android to mass market. At this price big companies are offering only smart feature phones.
Technical specifications of Iris 349, 355 and 351:

Iris 349	Iris 355	Iris 351
1GHz single core processor 2MP fixed focus camera, front VGA camera 3.5 inch HVGA capacitive touch screen Android 2.3 Gingerbread GPS, Bluetooth, WiFi, WiFi Hotspot, FM Radio Dual SIM (2G+ 2G) 256MB RAM, 512 MB ROM, upto 32 GB expandable 1400mAh battery Sensors – G Sensor, Proximity SAR Value – GSM 900 Head 0.496 Body 0.627, GSM 1800 Head 0.532 Body 0.479 Apps included: Cricket Fever, Lava Zone, Ninja Rush, Panditji, News and Weather, Lava Zone, Air Control	1GHz single core processor 2MP camera with LED flash, front VGA camera 3.5 inch HVGA capacitive touch screen Android 2.3 Gingerbread GPS, Bluetooth, WiFi, WiFi Hotspot, FM Radio Dual SIM (3G+ 2G) 256MB RAM, 512 MB ROM, upto 32 GB expandable 1400mAh battery Sensors – G Sensor, Proximity Apps included: Google, Gmail, YouTube, Google Talk, Instant Messaging, Fusion, Agnipath, Ninja Rush	1GHz single core processor 2MP fixed focus camera 3.5 inch HVGA capacitive touch screen Android 2.3 Gingerbread GPS, Bluetooth, WiFi, WiFi Hotspot, FM Radio Dual SIM (2G+ 2G) 256MB RAM, 512 MB ROM, upto 16 GB expandable 1300mAh battery Apps included: Cricket Fever, Lava Zone, Ninja Rush Price – Rs 3799